The product problem
Discovery, human endorsement and media delivery need to work together without making the product a purchase of view counts. Playback must stay responsive while accounting and moderation remain reliable.
Engineering & product decisions
Separate playback from app requests
Encoded HLS and posters are delivered through object storage and a CDN rather than streamed through the application server.
Make events replay-safe
Append-only event ingestion and idempotent worker rollups keep interaction processing separate from feed reads and settlement.
Keep human endorsement central
Every Member can cosign. Artist status follows identity verification, posting music, human review and funding delivery.
Carry the experience across platforms
The portfolio includes native client and moderation work. Public web availability is separate from individual app-store review status.
What the evidence supports
The club web application is live. No adoption or traction claim is made. Native clients have separate release and store-review states; this page does not imply universal store approval. Source is private.
This case study describes Arjun Iyer’s product and engineering work through Fallible Software, Co. Model services, frameworks and upstream runtimes retain their own provenance. Evidence and status notes →
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